BUSINESS ANALYSIS (BUS-Business)

494/594 Sustainability Perspectives in Resources and Business (3)

Addresses the need for interdisciplinary understanding of the pattern of declining quantities of critical resources and growing public awareness of environmental degradation, an understanding of relevant ecosystems, social and economic institutions and policy, and the prospects for the business community to facilitate resolution of these concerns. Three alternative prerequisites: (A) senior standing as a business major and one of BOT 131 or GLG 121 or ZOO 121; or (B) senior standing as a science major and ECO 201 and 202; or (C) senior standing and completion of Thematic Sequence ECO 5 Sustainable Systems. Cross-listed with BOT, GEO, GLG, and ZOO 494.

601 MBA Strategy Module (1)

Introduces the MBA student to concepts, theory, and decisions associated with business strategy. Examines the role and importance of cross-functional integration as it relates to business strategy and competitive success.

605 MBA Business Skills Seminar (1)

Introduces the MBA student to a variety of skills necessary for the successful completion of the full-time MBA program and the extended internships that are a part of that program.

621 New Product & Service Design (2)

Explores the process of new product and new service design. Coverage of approaches to infuse innovative thinking into organizations, structure new product/service initiatives, evaluate alternative initiatives, and then launch them successfully.

622 Customer Acquisition (2)

Introduces students to the basic concepts involved with the customer acquisition process. The topics covered include market segmentation, pricing and profitability analysis, product and service promotion, and customer relationship management.

623 Internal Process Integration (2)

Introduces students to internal business processes that span functional boundaries. The focus is on the four dominant processes of financial planning, resource planning systems, the cash-to-cash cycle, and after-sale processes.

624 Process Design & Improvement (2)

Examines the technical and human aspects of process design and improvement. Included are process design and improvement frameworks and techniques and how those approaches can be integrated with change management.

625 Graduate Business Seminar I (1-2)

A Graduate Seminar in selected business topics. Contemporary theories, research, and application in integrative business topics. Examines topical issues related to content in other courses to extend the curriculum into such areas as business ethics, legal issues, and specific decision-making techniques.

626 Graduate Business Seminar II (2)

This seminar is taught spring semester for full-time MBA students. It is designed to enhance the curriculum by fulfilling two goals. First, to give students timely “injections” and expose them to critical discussion of integrative topics such as business ethics, legal issues, and problem solving by covering those topics in parallel with topical coverage in the other courses. Second, the seminar provides an opportunity for students to share challenges and problems they encounter in the field study experience. This makes it possible to bring these experiences into the classroom in any of the other courses.

629 Graduate Business Field Study (1-6)

Designed to provide the full-time MBA student experience in applying and researching actual business theory and skills. Students are assigned to 2-3 person teams and given a business project to complete for an area business (Fall/Spring Semesters) or an International Company for the Global Consultancy project.

633 External Process Integration (2)

Introduces students to processes that span business boundaries and result in business-to-business relationships. Included are supply chain management, inbound and outbound logistics configuration, outsourcing, supplier performance metrics, and customer relationship management.

637 Managing Competition (2)

Focuses on competitive intelligence and its application to dynamic markets; identification of a competitive sphere’s background features as well as expectations for the behavior of key players. Involves competitive intelligence; the acquisition, dissemination, and tactical and strategic application of knowledge. Addresses the game-theoretic dynamics common in many markets and how players engineer these games to pursue individual and market-wide goals.

638 Global Markets (2)

Introduces MBA students to the basic concepts involved with global markets. Global markets provide coverage of such macro issues as transitioned vs. trasitional economics, regional/global interdependencies and political risk, and financial implications are covered.

665 Business and Its Legal Environment (3)

A comprehensive survey of the nature and functions of our legal system and its importance to manager-citizens.

681 Special Studies in Business Legal Studies (1-4)

Special studies in business law. Intensive reading or research in a selected field of advanced business law. Prerequisite: Graduate standing and permission of instructor.